http://www.mckinsey.com/insights/marketing_sales/Cracking_the_digital-shopper_genome?cid=digital-eml-alt-mip-mck-oth-1508
I-BRIDGE's blog (Link Campus University's Research Centre on Global Affairs) - editor, Marco Emanuele - Critical thinking, complexity, international relations (Twitter, @Glob_Eye - Facebook, https://www.facebook.com/marco.emanuele.50)
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